Comments on: Why is Marketing So Hard?

By: TomPier

TomPier — Tue, 04 May 2010 14:20:28 +0000

great post as usual!

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Small Biz Marketing Tips | Virtual Outsourcing Solutions — Tue, 20 Apr 2010 00:46:11 +0000

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Dan O'Day — Sat, 17 Apr 2010 22:01:17 +0000

Richelle -

Hallelujah! Someone who “gets” it.

One of the key tenets I teach is, “Successful advertising intersects common human behavior and experience.”

You nailed the common experience of your targeted listener.

I have a hunch your radio commercial also included a specific Call To Action — something missing from most.