Are you sleeping in your business?
One year I visited the Los Angeles Black Expo… In true expo fashion, I was shocked to see people sitting down in their booths. I asked one woman who was actually sleeping. Sleeping? Why invest $750+ in an expo and then fall asleep?
Is this happening in your business too? At least figuratively? One of my private clients was telling me that they hate having to take payments from their clients. You know Richelle, it just continues to interrupt our day. So, they hired a customer service rep to handle all payments. During a visit to their office, I noticed that the clients were taking a long time making a payment. So I asked the customer service rep, why? She told me – they like to talk to me. You know the last client who left, just got a married and wanted to change his policy.
I looked at my clients (they are 3 insurance agents) and they looked back at me with a baffled look in their eyes. I said, does that not make your ears perk up? Make you salavate? They said no – WHY? Oh my, I said, don’t you realize that a change in marital status is a major reason to sell additional insurance. You should be able to add the wife’s car, is there any other property? What about life insurance now? Now, they have someone they want to protect. This could have been a major BINGO for them. That’s what I mean by – are you sleeping in your business too? Be on the look out for opportunities in your business. You should be excited anytime a client comes in – especially if he is coming in to make a payment. By the way – just think of the alternative if they were not coming to pay!
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TomPier on May 6th, 2010
great post as usual!
school grants on April 14th, 2010
Terrific work! This is the type of information that should be shared around the web. Shame on the search engines for not positioning this post higher!